Spotted! Ying Tong Tan

Ying Tong Tan is a graphic designer specialising in books, publications and custom typography. “I see design as one that allows each person to be aware of his/her surroundings, questioning and triggering them to form interpersonal relationships with the work.”

A graduate from Central Saint Martins with a BA(Honours) in Graphic Design, Ying Tong is now based in Singapore after a year of working experience in London.

“My love for books – art and artist books in particular, has motivated me to strive towards my focus in producing conceptual and art-based publications where the form and design of a publication is as important as its concept and content. I am passionate in artist publications as I see the process of designing as a collaboration where both parties contribute to the direction and creation of a work rather than a client-designer based relationship.”

Ying Tong is also a co-founder of a Booktalk13, a blog that documents sharing sessions ‘that brings together books and friends, over cups of tea’.




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